ASU's Jong-Hyeong Kim studies customer reactions to restaurant robots, like Starship's delivery bots and Shiela, revealing impacts on dining experiences. His research shows that while robot novelty affects customer loyalty, balancing technology with human interaction is essential for a positive atmosphere. Robots can aid small restaurants, but costs and loss of personal touch are concerns. Cultural perceptions also influence how service robots are received.
Professor Explores Customer Reaction to Robot Service in Restaurants
