McDonald's is implementing a “digital transformation” strategy to reduce customer wait times by over 50% through a new “Ready on Arrival” system that streamlines mobile order pickups. This geofencing technology notifies staff to prepare orders when customers are nearby. This initiative is part of a broader upgrade to enhance efficiency across 43,000 restaurants with AI technology to improve accuracy and manage workflow stress. McDonald’s aims to increase loyalty program users from 185 million to 250 million by 2027.
https://www.newsweek.com/mcdonalds-plans-lower-customer-waiting-times-2114080