McDonald’s Ready on Arrival system uses geofencing to detect when a mobile order customer is approaching and alerts the kitchen to start preparing food just in time, reducing wait times and easing pressure on restaurant operations. The technology enhances the mobile order experience by proactively managing demand, improving customer satisfaction and loyalty, and requires careful staff training to integrate into restaurant workflows. McDonald’s is scaling this initiative globally with a focus on consistent customer experience and operational readiness, emphasizing that the value lies in solving real customer problems rather than the technology itself.