McDonald’s Halves Its Workforce in 10 Years: the Strategy Behind It

McDonald's has halved its direct workforce from over 400,000 in 2013 to 150,000 by 2024, driven by a strategy focusing on franchising and automation. This shift facilitates lower labor costs, increased operational efficiency, and higher profitability, with rent and royalty income contributing over 60% of total profits. The company continues to invest in technology like digital kiosks and AI, allowing franchises to operate with fewer employees while enhancing customer experiences.

https://www.merca20.com/mcdonalds-halves-its-workforce-in-10-years-the-strategy-behind-it/

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